Although Transport and Sustainable Mobility Minister Genevieve Guilbault called earlier in the week to support telework to ease congestion around the Louis-Hippolyte-La Fontaine tunnel, the Ministry of Economy, Innovation and de l’Energie (MEIE) is funding an advertising campaign to return to office, with the aim of revitalizing downtown Montreal.
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• Read more: Renovation of La Fontaine Tunnel: The first week will be the worst
“Everyone’s best interests are at odds, it seems to me,” Quebec Trucking Association CEO Marc Cadieux responded Friday afternoon at the end of his first meeting with Minister Guilbault. Shortly before his appointment, he heard an “I want to work in the city” ad on the radio.
The advertising campaign was launched on October 12, 19 days before the closure of three of the subway’s six lines. It is led by the Chamber of Commerce of Metropolitan Montreal and financially supported by MEIE.
Mr. Cadieux fears that the conflicting messages being sent to the public will sow confusion.
On October 29, he received an invitation from the Chamber of Commerce to attend a strategic forum. Succeed in revitalizing the work and strengthening the “city center” experience 18 November to exchange with key players in the business community. It’s a question of taking inspiration from other companies’ success strategies. and discuss mobility and accessibility.
Otherwise, the Minister of Transport has not yet given the green light to the solutions proposed by the Quebec Trucking Association to reduce congestion and avoid delays in the delivery of goods. It was agreed to watch the development of the situation from Monday before taking action.
“However, she is very receptive, very open and doesn’t push anything away,” Mr. Cadieux said.
The Quebec Trucking Association has called for an increase in loading capacity of more than 20% to avoid blocking the port of Montreal and facilitate the movement of goods. It also calls for designated corridors for trucks and heavy goods vehicles at specific times on major arteries.
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