How do you like to standardize your industry? We’re not convinced that it’s in the players’ best interest for a small group of conglomerates to own every major developer and publisher, but that’s the path we’re rushing into fast – and it seems to be even in EA in the market. report from demon He claims that Juggernaut has recently sought a merger with NBCUniversal, but has also had discussions with Amazon, Apple and Disney. While all of these conversations eventually collapsed, madden And FIFA Maker did not give up.
According to “several sources familiar with the matter”, EA has been “encouraged” by Microsoft’s purchase of Activision, and “perseverance to continue selling”. However, some claim that the company favors a merger, with Andrew Wilson eager to remain as CEO of a virtual joint venture.
Apparently, this came close to happening with the aforementioned NBCUniversal talks. Puck reported that Comcast CEO Brian Roberts was looking to spin off the entertainment conglomerate into a new company with EA, which would take Wilson the top seat. Negotiations broke down over the price, but it seems the publisher hasn’t given up on the idea at all, so don’t be surprised if some kind of acquisition or merger is announced at some point.
The industry is in an acquisition frenzy right now, led by Microsoft’s $69 billion Activision-Blizzard purchase and $7.5 billion acquisition of Bethesda. That’s over $75 billion from just one company! Sony responded in kind, Snatch Bungie for $3.6 BillionMeanwhile, the likes of Take-Two bought Zynga for $12.7 billion. Fast forward five years, and the landscape will look very Different.
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